ALPCITY ORIGINAL / TACTICAL SPORT × REALITY × FESTIVAL

NOT A GAME. A TEST OF CHARACTER.

A next-generation global competition where strategy, leadership and endurance become real human stories built for the screen.

10MISSION COURSES
24SELECTED FINALISTS
65LIVE FIELD DAYS

MORE THAN A GAME. A LIVING WORLD BUILT TO BE EXPERIENCED, WATCHED AND GROWN.

ALPCITY unites competitive tactical sport, human stories, a live festival and year-round broadcast under one brand. It is not about imitating war; it is about making decisions, leadership, trust and character visible.

ALPCITY field with sponsor village and food court

REAL FIELD. REAL PRESSURE.

The layered arena contains ten distinctive mission courses, each creating a different challenge in decision-making, communication and endurance.

10MISSION COURSES
24FINALISTS
65LIVE DAYS
ALPCITY selection mission

THE CAMERA FOLLOWS THE DECISION, NOT JUST THE ACTION.

Teams face time, uncertainty and each other as much as the target. Leadership, alliance, fracture and growth unfold on the field and draw the audience into the story.

The mission reveals the winner. The season reveals the character.

EVERY MISSION. DOZENS OF STORIES.

The main episode expands through POV, drone, interviews, analysis and behind-the-scenes into a media world that lives all year.

ALPCITY field action footage
02 / POV + DRONE

INSIDE THE ACTION

POV and drone footage place the audience at the centre of every decision.

ALPCITY competitor interview and analysis
03 / INTERVIEW

NO FOURTH WALL

Competitor, commander and analysis content carries the story beyond the field.

ALPCITY live festival experience

A CITY THAT LIVES BEYOND THE FIELD.

Sponsor Trucks & Brand Bases

Branded trucks become product experience, activation, broadcast and B2B meeting points.

Sponsor Caravans & Hospitality

Caravans and controlled hospitality areas connect teams, guests and creators to the rhythm of the field.

1,500 m² Food Court

Around 900 m² of trading space and 600 m² of shared seating and circulation, positioned without compromising service access or visitor flow.

NOT A ONE-DAY EVENT. A LONG-FORM LEAGUE.

Every stage builds toward the next as competitors, audience and story grow through one connected season.

  1. THE START

    Application and review

    Experience, motivation and character enter review through a secure, guided application.

  2. 10 WEEKS

    Global qualifiers

    Distinct missions reveal decision-making, team communication and leadership alongside physical ability.

  3. 24 FINALISTS

    ALPCITY Final Camp

    Selected competitors shape their teams and the season story through six months of sustained competition.

  4. SEASON FINALE

    Two major titles

    Sporting performance and the character revealed across the season meet in the ALPCITY grand finale.

THERE IS MORE THAN ONE WAY INTO ALPCITY.

Compete, visit, partner or tell the story; every path connects to the same living ecosystem.

01 / COMPETITOR

Bring your character to the field.

If you trust your strategy, resilience and place within a team, take the first step.

START APPLICATION

02 / VISITOR

Experience the world in person.

Watch the missions and take part in fan challenges, food court and the live festival atmosphere.

EXPLORE THE FESTIVAL

03 / PARTNER

Own a meaningful part of the season.

Go beyond exposure through content, experience, product integration and measurable B2B value.

PARTNERSHIP MODELS

04 / MEDIA & CREATOR

Help the story travel further.

Join the broadcast ecosystem through field access, original formats and year-round content.

SEE THE MEDIA MODEL

DO NOT JUST WATCH. ENTER THE STORY.

Take your place in the first ALPCITY season. Explore competition, visitor and partnership routes.